Israel’s Beauty Queens Present Summer Hair Trends

Choose your favorite look and recreate it step by step

Summer Trends - Step by Step

Michal Mordov | Hollywood Glam

Step 1: Use a comb to create a side part.

Step 2: Apply Volumizing Mousse.

Step 3: Using a curling wand to create loose curls, leaving ends smooth.

Step 4: Use Volume Styling Spray on top, close to the roots and along the part.

Step 5: Create volume by flipping hair and combing.
Set in place with a large clip.

Emma Eitan | Curl Spirit

Step 1: Apply Cream & Glaze on damp hair, for hydration and radiance.

Step 2:  Blow-dry hair using a diffuser.  

Step 3: Using a wide-toothed comb, tease hair by pushing it close to the root to create more volume.

Step 4: Loosen curls with fingers.

Step 5: Lock in look with Holding Styling Spray, to protect hair against humidity.

Lily Scheindling │ Born to Be Wild

Step 1: Apply Curl-Sculpting Mousse and scrunch hair to build a mass of curls.  

Step 2: Gently blow-dry hair using a diffuser.  

Step 3:  Apply Cream & Glaze to tips for perfect, radiant curls that will last throughout the day.

Valentina Cobalneko | Ready to Rock’n’Roll

Step 1: Use a comb to create a side part.

Step 2: Apply Professional Glaze and create a line of small pony tails. Tightly twist into small braids creating wide parts between them.

Step 3:  Collect the rest of your hair and roll it towards the center for an upside-down banana look. Hold in place with bobby pins.  

Step 4: Use Holding Styling Spray to lock in place.

Sima Melvsa │ Asymmetrical Curls

Step 1: Straighten hair to ear length.

Step 2: Apply Volumizing Mousse to build volume from ear length to tips.

Step 3: Using a curling wand, create curls from ear length to tips.

Step 4:  Spray crown of head with Volume Styling Spray to lock in place and brush.

Step 5:  From ear length to tips – open curls and use Volume Styling Spray to lock in curl volume.

Ofek Kara│Inspired by Amy Winehouse

Step 1: Apply Keratin Intense Heat Protection Cream and blow-dry hair, parting hair into sections.

Step 2: Tease hair at the crown of the head to create volume. Use Holding Styling Spray to set.

Step 3:  Take the entire front section of hair and create a puff at the top front of head. Lock in place with Holding Styling Spray.  

Step 4:  Reach for baby hairs and flyaway strands and place them in front of ears.

Natalie Binyaminov | Curls with Impact

Step 1: Blow-dry hair straight. Before blow drying, apply Keratin Intense Heat Protection Cream to protect hair against heat and for best straightening results. After drying, make a tight ponytail.

Step 2: Apply Volumizing Mousse to ponytail and make tight braids — as many as possible.

Step 3:  Run a flat iron over braids.

Step 4:  Wait until hair cools, and undo braids.

Step 5: Tease hair to give ponytail lots of volume.

Chen Yakov │ She’s Got It Straight

Step 1: Blow-dry hair and part into sections. Before blow-drying apply Keratin Intense Heat Protection Cream to protect hair against heat and to achieve best straightening results.

Step 2: Take bottom section of hair and curve ends inwards using a large professional blowout brush. Continue blow-drying.

Step 3: Take top section and flip outwards to create a big curve.

Step 4:  Apply a few magic drops of Keratin Intense Serum for soft and radiant hair.

Talin Abu Hana │ Hollywood Waves

Step 1: Apply Keratin Intense Heat Protection Cream to protect hair against heat and to achieve best straightening results.

Step 2: Use a curling wand to curl hair.

Step 3: After creating each curl, use Volume Styling Spray to seal in place.  

Step 4: Using a paddle brush, gently brush out curls.

Step 5: Use Volume Styling Spray to lock style into place for the entire day.

Eira Nikishein │ Classic Waves

Step 1: Curl dry, straight hair with a curling wand.

Step 2: After creating each curl, use Volume Styling Spray to seal.  

Step 3:  Using a wide hair brush, gently brush out curls.

Step 4:  To create the large wave at the front — tease hair with teasing comb, combing hair towards the roots.

Step 5: Use Holding Styling Spray to prevent frizz and static, and to lock style in place for the entire day. 

Nicole Reznikov │ High-Volume Ponytail

Step 1: Blow-dry hair straight.

Step 2: Using a teasing comb, part hair on the crown of head and on the sides.   

Step 3:  Tease hair to create volume and lock in place with Volume Styling Spray.

Step 4:  Use a brush to gather hair into a low ponytail.

Step 5: Apply Ampoule Intense Serum to ponytail for softness and radiance.    

Shiraz Kalif │ Upside-Down Braid

Step 1:  Blow-dry hair straight. Before blow-drying, apply Keratin Intense Heat Protection Cream to protect hair against heat and to achieve best straightening results.

Step 2: Gradually take groups of hair bringing them forward to create an upside-down braid at the front.

Step 3:  Brush out waves.

Step 4:  Secure in place with hair pins.

Step 5:  Use Holding Styling Spray to hold style in place all day.